In Russia. The organization’s portfolio includes distribution contracts with such global manufacturers as:
MORE THAN 130 CITIES IN 42 REGIONS RUSSIA, as well as inRepublics of KAZAKHSTAN and BELARUS!
About 200 tire centers in 139 cities in Russia, Kazakhstan and Belarus have their own retail and warehouse space, as well as tire service areas (from 1 to 7 stations), where the most modern equipment is installed. This allows, in addition to purchasing tires and wheels, to install them on almost any car or motorcycle as quickly and efficiently as possible.
4 VECTORS OF DEVELOPMENT!
Today the company "Wheels for Free" offers customers more than 4,000 types of tires And 18 000 disk models! And the entire range of auto, motorcycle, and bicycle products is about 100,000 titles!
MORE THAN 88 THOUSAND M 2 OWN WAREHOUSE SPACE!
We have enormous warehouse resources to meet customer needs all around Russia and nearby regions of countries CIS. Organized logistics with round trips of our own freight vehicles allows us to ensure delivery to most regions of Russia as quickly as possible.
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UNIVERSAL ONLINE STORE FOR GREAT SHOPPING!
PARTNERSHIP WITH KOLESA DAROM
We have accumulated solid experience in the franchising system and have effectively established work with our partners in this area. The “Wheels for Free” franchise gives you the opportunity to start new business, having a small capital and without spending money on promotion and active advertising. All the company’s experience, from legal issues to source codes advertising campaigns, compiled into a special knowledge base, which we actively share with our partners. Cooperation with us provides a number of undeniable advantages: from providing a well-known brand with an unshakable reputation to unique discounts on collective purchases.
OUR MISSION IS A HAPPY CLIENT!
More than 1600 employees"Wheels for Free" companies work for the benefit of our clients! Our motto is to anticipate the future by being one step ahead! Long-term cooperation with the largest manufacturers and suppliers - on the one hand, as well as numerous clients and wholesale buyers - on the other, testifies to the high trust in the organization and professionalism of the staff of “Wheels for Free”!
* Number 1 in Russia in terms of the number of visitors among online stores selling tires and wheels - from open statistics data from the portal www.liveinternet.ru in the "Auto" section.
But the economic situation in the country calmed down a little and after the decline, the markets began to regain their positions. Yes, already at next year, the number of passenger car tires sold increased to 29 million units.
And the fact remains that despite the general trends of falling sales, tires for passenger cars are among the goods that will always be purchased. And given the continuous growth in the number of personal vehicles, there is no doubt about this.
However, you need to understand that compared to recent times, the situation in this market is still changing. For example, the emphasis of consumer demand is noticeably shifting. And more and more customers are abandoning the expensive and premium segment in favor of mass mid-price goods. 65% of all sales come from it.
Main players on Russian market There are not many tire manufacturers. These are Cordiant, Nordman, Bridgestone, Nokian tires. Also included in the list of manufacturers whose market share exceeds 5 percent is Kama. The rest are beyond this line and do not stand out so much in the crowd.
Franchising passenger car tire stores
Theoretically, becoming a participant in this market is quite simple, because all manufacturers openly cooperate with buyers and supply their goods. Most often there are stores where an assortment from different manufacturers is presented at once. This is due to the fact that selling only one brand of tires means reducing your potential audience.
Moreover, tire stores are often part of a broader business that also provides car repair services and sells other accessories. Combining a repair shop, tire shop and store is an excellent option for a large entrepreneur who wants to firmly secure his market share.
But on the other hand, such a scale always leads to large start-up and recurring costs. It is not at all easy to put a large-scale colossus on its feet, which not only brings significant profits, but also requires a lot of money for its maintenance. And a novice entrepreneur cannot cope with this without attracting additional investments.
Another important factor is the volume of purchases. It is known that the more goods are ordered from the manufacturer, the more favorable the price he can sell it at; accordingly, the more comfortable the entrepreneur can feel when setting his own selling prices. And naturally, companies that have been trading on the market for a long time will cope with this much better due to their own volumes and experience. A newcomer will not be able to compete here.
Therefore, franchise offers are popular among those who are looking for opportunities to enter the passenger car tire market.
Franchising in this case has undeniable advantages. Among the main ones:
- Significant savings on investment
- Favorable prices when purchasing from suppliers and manufacturers
- Existing franchisor scheme and assistance in organization
So let's take a look at what the franchising market in this industry offers us.
Car tire store franchises
Franchise "Vianor"
Starting investment: from 600,000 rubles.
Stated payback period: from 10 months
Lump sum payment: 600,000 rubles
Royalty: 20,000 rubles per month
Requirements: Availability of well-formatted premises for the Tire Center.
Vianor is a network of premium tire centers. Currently, the Vianor network is represented in twenty-four countries around the world, and the first center in Russia was opened in 2005.
You can find out more about the Vianor franchise.
Franchise "Cordiant"
Lump sum fee: none
Royalty: none
The Cordiant holding is actively developing a retail sales network throughout Russia. Main brands: Cordiant (car and light truck tires) and TyRex (truck and agricultural tires).
You can find out more about the Cordiant franchise.
Franchise "TIRE PROS"
Starting investment: from 1,000,000 rubles
Stated payback period: ?
Lump sum fee: none
Royalty: none
Under this brand, it is developing dynamically all over the world. retail network, which currently has more than 500 tire centers.
Franchise “On Wheels.RU”
Starting investment: from 500,000 rubles
Stated payback period: ?
Lump sum payment: 50,000 rubles
Royalty: 10,000 rubles
Wholesale buyers "Na Kolesakh.RU" sell our entire range of wheels, tires and other products on favorable terms. There is no need to reinvent it, no need to create logistics, warehouses, websites, invest in IT technologies, everything is already there.
You can find out more about the franchise here.
Network of service centers
Company Description
"On Wheels.RU" is the largest network of service centers in Russia. 1784 companies are representatives of the network, and 2784 companies work with us as wholesalers. Wholesale buyers "Na Kolesakh.RU" sell our entire range of wheels, tires and other products on favorable terms.
We are constantly searching optimal solution for doing business. The situation is complicated by the fact that the market is unstable. This increases the amount of work, analysis, calculations and errors for us. There is no exact formula for success, but we see the ideal method of doing business - joining forces.
Working with us, you don't have to go all the way from beginner to experienced businessman on one's own. We will share our developments, technologies and combine our forces.
In Russian business they work according to the principle “Everyone for himself”. Everyone thinks that they can deceive everyone and get ahead. In fact, in the field of trade this is impossible, since in any case someone will bring the goods cheaper or will sell at a loss.
At this time, the old principles come first in the fight for the client - brand awareness, attitude towards the client, cost optimization, introduction of new technologies.
We are doing a lot to develop business in an environment of increased competition: we have organized logistics throughout the country, a warehouse, an Internet portal, accounting programs, information systems for retail customers, customer service, and developed the format of a profitable store and center.
You don’t need to reinvent it, you don’t need to create logistics, warehouses, websites, or invest in IT technologies. Let's work together, unite - we will become stronger and richer.
Franchise Description
Photos
Tire fittings do not bring in much income, but the service is in steady demand. To start their work, a minimum of permits are required. This significantly reduces the time required to organize a business and the costs associated with this process.
Existing tire shops differ from each other in scale and method of providing services. They can take the form of stationary points and mobile workshops on wheels. Services for the repair and replacement of “shoes” for cars are accompanied by the sale of tires and wheels.
There are more than 30 thousand tire workshops in Russia. “Garage services” on wheels have recently gained great development. A mobile tire service is a van equipped with all the necessary equipment for work, which goes to assist the client when called.
The main advantages of such tire fittings are mobility and availability of service for the client, regardless of the location of the breakdown. vehicle. They operate in areas of busy highways.
Advantages and disadvantages of business
The main advantage of tire shops is the ease of organizing a business, a minimum of approvals and permits, small amounts of investment, stable demand for the service, short payback period, good prospects for growth and development.
The service can use three taxation options in its work - imputation, simplified system and patent payment.
Main disadvantage- low level of income and seasonal fluctuations in business. The main share of income comes in spring and autumn.
Average statistical indicators
Opening a mobile tire shop requires an average of about $60,000. Most of this average cost goes towards the purchase of a van and equipment necessary for the operation of a field service.
One way to save costs is to buy a used van. This type of service is less susceptible to seasonal fluctuations compared to location-based tire fittings.
The cost of opening stationary outlets is much lower. The cost of what is needed for the job averages $3,500. The premises can be rented. About $800 is spent on processing the documents necessary for the work.
The average revenue of a tire shop servicing 20 cars per day is $3,000 per month. After paying rent, taxes and wages approximately $1000 remains. With such profitability, the payback period for the business can be 4 months.
Franchise costs on average are:
- Initial investments from - 500 thousand rubles. Lump-sum payment - from 20 thousand rubles.
- Royalty - from 10 thousand rubles.
- Payback from 12 months. Regions of work - settlements with a population of 30 thousand inhabitants or more.
Franchise catalog
Franchise VIANOR
The translation of the name of the tire service network means “northern route”. The company was created in the early 90s. The first Finnish tire center in Russia was opened in 2005.
Franchise launch year - 2005.
Number of enterprises in Russia: own - 498, franchised - 319.
Lump sum payment- 60 thousand rubles.
Advertising fee- absent.
Royalty- 25 thousand rubles.
Initial investment- from 500 thousand rubles.
Payback period from 1 year.
Monthly profit- from 50 thousand rubles.
Minimum size of required area- from 200 sq. meters.
Regions of operation: European countries, USA, CIS, Russia.
Central office c: LLC "Nokian Tire" / LLC "Nokian Tyers" 188640, Russia, Leningrad region, Vsevolozhsk, Industrial zone "Brick Factory", block 6.
Telephone: +7 812 336 9000
Fax: +7 812 336 9595
Email: [email protected]
Website: https://vianor.ru
