We are developing a dry cleaning business plan: ideas on how to start a business. How to open a dry cleaning and laundry - the "cleanest" business Open your own dry cleaning

Here we will consider an article on how to open a dry cleaner, what is needed for it, what equipment. You can also download a business plan for opening a dry cleaner.

Experts say that the household chemicals market, for example, in large cities, has recently been growing by 20-30% annually. And what is most surprising, in the regions there is also an increase and revival of the market.

In Soviet times, the opening of each dry cleaner was planned, and everyone knew about this event. Each microdistrict, where a certain number of residents lived, had to have at least one dry cleaner on its territory. It is not difficult to guess that the industry was clearly subsidized, but somehow it turned out that there were very few dissatisfied employees or managers. The sphere of personal services was well financed by the state.

Business plan

Here you can download a ready-made example of a dry cleaning business plan that will help you start your own business.

After the collapse of the USSR, the household services industry instantly moved into the "camp" of private commercial services. And now the owners themselves had to puzzle over how to make their business bring at least some adequate income without the help of the state. The more people, albeit “newcomers”, entered this business, the faster the competition increased.

However, let's leave nostalgic conversations and go straight to the point - to the discovery.

Information how to open

So, consider information on how to open a dry cleaner and what you need for this.

If you are sure to open this business, the first thing you should start with is finding a suitable room. According to safety rules, dry cleaning should be located on the first or basement floor, the distance from it to residential buildings should be from 80 m. Height - up to 3m.

It is necessary to take into account the need for an uninterrupted supply of water and electricity, as well as well-equipped ventilation and heating systems. The area should be about 100 sq.m. Dry cleaning should be located in densely populated areas, in a place where at least there are no competitors nearby. So, finding a room is the most important and far from the easiest thing in this matter.

You can get around these problems by opening, for example, a dry cleaner with large capacities. You can rent a suitable building (of course, for an adequate price) on the periphery of the city, and open your own branches or reception points in densely populated areas. Thus, you will get rid of competition and start making good profits. In Moscow, for example, this method is the most viable. But nothing is ever perfect. This method will require a large initial capital to open a dry cleaner, because. you have to pay rent, and the staff will not work for free.

Since the clothes will have to be taken to the workshop, moreover, daily, you need to add additional transport costs to the last item. So this way of doing business can only be successful if you can really increase the turnover a lot!

Everything, the room is selected. It's time to draw up paperwork and purchase equipment, namely: a staining booth, a perchlorethylene dry-cleaning machine, steam-air ironing mannequins for outerwear and trousers, a universal ironing table, a compressor, a steam generator, equipment for packing and storing clothes. These things will cost about $ 70,000 plus 5-10% of this cost for debugging and installation. And we must not forget about the repair, but it will have to be done, since everything in dry cleaning, from the quality of the robots to the paint on the walls, must be at the highest level.

You can also add to the costs a solid monthly fee for water and light, the need to regularly purchase consumables. About the rent and salary to the staff was mentioned above.

By the way, the dry cleaning staff is not numerous - you will need 5-6 people. It is desirable that all dry cleaning employees have work experience. This way you are more likely to reduce training costs, as well as reduce the likelihood of poor quality work and customer complaints. The latter, by the way, is extremely important to warn about possible risks, especially if there is no label on the clothes describing the cleaning procedures for it. In extreme cases, the client must indicate on the receipt that he will not have claims to dry cleaning, because. was warned of the potential risks.

In areas where the market for household chemicals is modest, there is no need to buy high-capacity dry cleaning equipment. A productivity of 15 kg per hour will be sufficient, especially when working in two shifts. However, unfortunately, the use of such performance can fully justify itself only in the fall, and even then not always.

Summing up, we can say that with a competent marketing policy and even a little luck, dry cleaning should pay for itself in about 2 years, and the average profitability will be about 10% (although it can reach up to 40). Once you open a dry cleaning business, you can open a laundry or dyeing business, in short, a related line of business.

We hope that this article on how to open a dry cleaners and a sample business plan for it will help you get started.

To open a new business, you need to choose the right topic. There are services that society can easily refuse. Having opened a dry-cleaner or a laundry, you can be sure that there will always be customers.

Civilized humanity can no longer imagine life without clothes. Purity is part of her beauty. Washing a sheepskin coat with your hands is ruining the thing, so you should resort to dry cleaning services. Those who have not yet acquired a washing machine regularly make their way to the laundry. What you need to know to open a dry cleaning and laundry?

Dry cleaning and laundry can provide services not only to individuals, but also to legal entities. Many companies need high-quality washing of work clothes in a short time. If the main customers are enterprises, recoup the basic costs of starting a business will become much easier. It is important to choose professional advertising managers. Having enlightened the right audience, the business will go up in a matter of days.

Registration

Before the washing machines start spinning and the room smells of powder, it is necessary to resolve matters with documents. First thing, you need to contact the CPS. The future laundry and dry cleaning will have to be visited by a trusted person two weeks after the application is submitted. In case of compliance with all norms in the room you have chosen, for a certain period you will be given a sanitary-epidemic conclusion. The next important document
is program for sanitary production control. This type of program is also coordinated with Rospotrebnadzor, and private intermediary firms can provide assistance in its design.

The final touch for registration will be documents confirming the start of the business. This document is called - permission to place and is also issued by Rospotrebnadzor.

In addition to the main documents, there are still a lot of contracts and agreements that need to be concluded. For example, in order to use fluorescent lamps needed for work in an enterprise, an appropriate contract is required.

Also, the owners must have agreements with companies for the processing of industrial waste and for systematic disinfection.

All stamps and papers are ready, now you can start organizing the work process.

room

When choosing a room for dry cleaning and laundry, you need to be extremely careful and careful. An inconvenient office location can provoke losses for the enterprise in the future. It is advisable to find a place on busy streets. At the same time, it should be taken into account that opening dry cleaners near grocery stores or restaurants is prohibited. No need to rent an overly expensive building. The main thing is that it is roomy and comfortable.

Another interesting option is to rent two buildings for dry cleaning. One can even be located in the area of ​​​​restaurants and shops, performing the function of a reception point. The other will deal exclusively with cleaning clothes already in a detached place. The positive side of this idea is that more customers will know about this dry cleaner. A negative feature is the high cost of rent and transport from the collection point to the worker.

Equipment

The quality of the equipment depends on the efficiency of work, and hence the satisfaction of customers. You can buy used equipment, and then invest a lot of money on repairs every week. It is possible to purchase new working machines, but the main thing here is not to rush.

For the laundry, washing machines with an enhanced spin function will be an advantage. It is imperative to use various means to soften the water, otherwise the machines will quickly begin to fail. From the very beginning, it will be necessary to purchase washing powder at wholesale bases. Usually on 1 kilogram of clothes consumes 50 grams of powder.

For dry-cleaning equipment, much more is needed. Professionals advise to use equipment mainly from manufacturers in Italy and Germany. The most important thing to ensure the smooth operation of dry cleaning are the stain removal booths, as well as the dry cleaning machines themselves. Their choice must be approached with great responsibility.

From the auxiliary equipment you will need: ironing boards, dryers, presses for men's shirts, steam mannequins, compressors, tables and chairs, cabinets and electronic equipment for staff.

Personnel and promotion

It is pleasant that a lot of human hands are not required to work in dry cleaning and laundry. . Director, accountant, technologist, several ordinary workers and a receptionist- that's the whole composition. The main thing is to choose a technologist - a professional in his field. Then the reputation of the enterprise will be at its best, which means that the clientele will be replenished every day.

In the modern world, there is so much competition that it is almost impossible to get off the ground without promotion. You need to be able to prove to the consumer that your company is worthy of trust. How to do it?

  1. Order a report on the opening of the enterprise on television or radio
  2. Distribute brochures containing attractive information about the company to potential customers
  3. Organize small but pleasant promotions
  4. Post ads on special boards
  5. Outdoor advertising by districts of the respective city
  6. Collaborate with directors of clothing stores to advertise your services and more.

Problems

Every company can run into problems if it doesn’t think through the business plan in advance to the smallest detail. Everything is important, up to the choice of the area where the enterprise will be located.

Laundry and dry cleaning expenses are huge and pay off in full only after a few years. In addition to the internal costs that the work process requires, taxes must be paid. If the company planned to receive more net profit and is unable to repay its debts to the state, the company will go bankrupt. To prevent such an outcome of events, a fine calculation of all financial indicators in advance is necessary.

Franchise

It is no secret that when starting a business, there is a huge risk of financial loss. The laundry franchise is opportunity to reduce the risk significantly. You don't start a business from scratch without knowing where to start. You get a ready-made case, and throughout the entire process of work you will be happy to be assisted.

The only thing that is required of you is the choice of the right premises that meet the standards of the network. Further, everything will depend on diligence, perseverance and personal success.

Laundry-dry-cleaner "Diana", covering more than 600 locations throughout Russia, offers a franchise to those who are ready to take the reins of government into their own hands today. The peculiarity of this company lies in the fact that it has an on-site reception of orders, which is very convenient for customers. In addition, the company is well promoted.

Laundry Franchise "Chistoff" attractive to a potential businessman in that the company guarantees a quick return on investment. In just 18 months, you will start making a net profit. The firm promises that there will be no seasonal fluctuations in earnings. In addition, training sessions are constantly held within the company, which allow maintaining a consistently good state of affairs.

Laundry dry cleaning "Clean Fast" is organized. The cost of the franchise even includes the almost complete collection of documents, which saves you from unnecessary trouble. Like other companies, ChistoBystro is ready to provide you with marketing support throughout the development of the work process.

Brand "ZARACITY Service" for 20 years has established its name in the market, therefore it causes great trust and interest. This network of laundries will help you even with the choice of future premises for work.

Opening a laundry or dry cleaning, as you understand, is not a matter of minutes. You may have to face certain difficulties, go through small trials, but the result is worth the candle. With the successful development of business in a few years, you will receive a net profit on a large scale, while sunbathing on the beach. The main thing is to start the mechanism correctly, and then the main work of the director is to skim the cream.

How to open a laundry, whether it is a difficult business - this and much more is discussed in the video. We invite you to watch.

In the West, dry cleaning services for home linen and clothes are quite popular. Many live in rented apartments and do not own their own washing machines or do not want to spend time cleaning and washing, knowing that there are dry-cleaning stations that solve all current problems. Opening a dry cleaning business can very well become a profitable business that brings real and stable income, and this is worth considering.

Business Description

So, if we talk about how to open a dry cleaner, then it is worth considering two ways that are available for this. The first involves the ownership of the enterprise itself, and the second - the organization of a laundry collection point with its subsequent shipment to already operating dry cleaners. If you are not completely sure that opening your own business will be successful, then you should go the second way, that is, open a dry cleaning collection point.

So you can study the legislation of your country, assess the general situation, understand what pitfalls exist in this matter, gain confidence and a clear understanding that the investment will pay off. Then it will be possible to look for a place and purchase equipment for your own dry cleaning.

Initial investment

It should be noted that investments in the amount of 100-120 thousand dollars will be enough to organize your own enterprise. Such a business has a number of advantages compared to all others, for example, opening a beauty salon or providing forwarding services. In Russia, this type of business has not yet found proper distribution, but it is starting to gain momentum, so it’s really worth drawing up a dry cleaning business plan and opening it.

As the income of the population gradually increases, people can afford to buy more clothes that need to be cleaned and laundered. And that is why it is quite natural for an entrepreneur to face the question of how to open a dry cleaner.

Of course, many such enterprises are opening now, but this is still not enough to cover the needs of the modern market. The income of owners of dry cleaners is 1000-1500 dollars per month, and this is an average figure for most cities, and in megacities it is much higher. That is why it is worth figuring out how to open a dry cleaner, and find out in more detail what is needed for this.

Important Points

To make your enterprise profitable, you need to draw up a clear and detailed business plan for opening it. You can do it yourself, which will definitely take a lot of time and effort, or you can use the help of specialists. When compiling a dry cleaning business plan, you should consider whose dirty laundry will be cleaned in it.

Pricing depends entirely on the category of people for whom you will work, their position and social status. And over time, when you gain momentum, you can open a laundry or clothes repair shop, providing additional services to the population in the free space of your premises.

Room selection

The best option is to place the first or basement floor in a large business or shopping center, the area of ​​\u200b\u200bwhich is 100-200 square meters, if there is permission from the sanitary and epidemiological station, and in the absence of such, you will need to find a room located at a distance of at least 50 meters from residential buildings.

Opening of a clothing collection point

You can open a dry cleaning collection point on your own, or you can buy a ready-made one for 7-10 thousand dollars. Self-organization of a business will cost much less. All that is required for this is the registration of an enterprise, a small room in which you will work, two or three employees, namely a receptionist and a driver with a car, a minimum furniture set consisting of several tables and chairs.

There is no exact recommendation as to exactly where to open such an item, since sometimes it is beneficial to do it near retail outlets, and sometimes in residential areas, that is, in close proximity to the bulk of customers. If we are not talking about how to open a dry cleaner, but consider the option of a clothes collection point, then it is worth mentioning the initial and ongoing costs in rubles that await you.

Initial costs are associated with the following points:

Renting a room of 5-10 square meters costs 7,500-25,000 rubles per month, depending on the location;

Necessary equipment, consisting of a minimum set (table and two chairs) - 4500-7500 rubles;

The salary of the driver and two receptionists is 30000-42500.

That is, the initial costs you expect in the amount of 42-75 thousand rubles.

In addition, monthly expenses will be about 39,500-75,000 rubles.

The principle of operation of the collection point

Here it is important to sign an agreement with a large network of dry cleaners, which is popular among consumers, which has its own workshops and enterprises, where customers' clothes will be brought into proper shape. And after that, the receptionists can begin their immediate duties: receiving dirty clothes, sorting them, preparing them for shipment to a cleaning factory, as well as receiving clean products and issuing them to customers.

Nearly 60% of your revenue will go to the enterprise. The rest is accounted for by salaries of employees, rent of premises, as well as profits. The contract with a large and well-known company has a number of advantages:

Often they independently collect dirty and deliver clean clothes, which saves on driver and transport costs;

It is always easier to work under a well-known brand;

A large company is ready to take responsibility for defects in its work, which implies mandatory compensation for material and moral losses of the client.

The initial investment will pay off in a maximum of 2 years, sometimes six months is enough for this, after which you can get a net profit. The profitability of dry cleaning is 10-40%. The owner of the reception point receives a monthly income of approximately 1000-1500 dollars.

Mini dry cleaning as an alternative

As in the reception center, the most important thing here is to choose the right room. The distance from residential buildings for mini-dry cleaning should be at least 50 meters. You can not open it near catering establishments or grocery stores. If we talk about how to open a dry cleaner, then it should be noted that such a business does not require a license, but you will have to run around with the issuance of permits to open production.

Typically, such enterprises are equipped with the following types of equipment:

  • perchlorethylene dry cleaning machines;
  • a special cabin in which cleaning and stain removal is carried out;
  • steam-air mannequin designed for outerwear;
  • specialized ironing table with iron;
  • a device for packing clothes after processing;
  • conveyor installation designed for storing clothes;
  • laundry carts;
  • steam generator;
  • compressor.

You should also purchase accessories. On average, we can talk about the cost of dry cleaning equipment at 100 thousand dollars, and for mini-dry cleaning, the price of equipment will be from 25 thousand dollars.

The best option

The easiest way to organize such a business is to buy a franchise. The advantages of this method are obvious - it is an opportunity for organizing a serious business even in the absence of any special training. All the worries associated with opening a new business, training management and staff, setting up equipment and selecting employees fall on the franchisor.

For this, he takes his interest not only at the stage of starting a business, but also under his supervision. You do not need to draw up paperwork and purchase equipment for dry cleaning, as it all falls on his shoulders. The franchise business pays off quickly enough, and the profit after that will be 7,000-10,000 dollars a month.

Understanding the question of how to open a clothes dry-cleaner, it is worth saying that you can do it yourself, and then organize several clothes collection points. It is important to understand here that you first need to obtain all permissions to organize a mini-workshop. A self-employed business has a lot of advantages, which consist in the presence of endless opportunities for its subsequent expansion.

Dry cleaning as a business is a pretty profitable business. Today, there are dry cleaners in every city, but, despite the competition, it is still possible to gain a foothold in this area.

In this article, we will talk about how much it costs to open a dry cleaner. This question is certainly of interest to novice entrepreneurs. Let's roughly calculate the costs of opening a dry cleaner, the payback period for the business, and the profit.

Before starting a business, it is worth drawing up a detailed dry cleaning business plan. This is necessary so that you can step by step develop in the chosen area. The correct distribution of capital will help to expediently spend the available funds on opening a dry cleaning collection point.

How to open a dry-cleaner and what is needed for this?

To begin with, it is worth choosing a direction. It is very important. You need to define the scope of your activities. After all, dry cleaning is the common name for a whole sphere, and it includes several niches.

  • Dry cleaning of clothes
  • Carpet and cushion cleaning
  • Furniture cleaning

These services can be provided at home, in the case of furniture cleaning or in a company (dry cleaning of clothes).

Business registration

To begin with, it is worth choosing a substantive form: LLC or IP. As for the rules and regulations, all this must be settled with the Sanitary and Epidemiological Service. She provides a list of requirements for opening a dry cleaners.

In order to obtain the necessary permits and arrange this type of activity, contact an experienced lawyer. You can, of course, do everything yourself, but it will take a lot of time, it’s better to take care of organizational issues related to opening a dry cleaner.

Location

Before renting a room, you should familiarize yourself with the norms of the sanitary and epidemiological service for dry cleaners.

It is forbidden to open dry cleaners:

  • On the first floors of high-rise buildings
  • In commercial premises
  • Close to food outlets

Premises for rent

The area of ​​the premises for dry cleaning can be from 30-20 sq. m. It will be quite enough and 50 square meters. m.

The room should include:

  • Production room
  • ventilation chamber
  • Toilet

Before renting a room, read the SES standards in order to avoid unpleasant nuances in the future. It is, of course, almost impossible to rent a finished room, equipped according to all the rules. Therefore, repairs will have to be made.

Rent price

It all depends on the location of the room. In the city center, it will be more expensive, and, as a rule, competitors are already firmly entrenched there. It is best to choose a place in a residential area, where there is less competition, the cost of rent is lower, and there are plenty of potential customers.

Dry cleaning equipment

How and what does it take to open a dry cleaner? Naturally, you need appropriate, professional equipment.

Necessary equipment:

  • Apparatus for dry cleaning;
  • Steam dummies, ironing board;
  • washing machines;
  • Means for removing stains and a table where you can do this work;
  • steam generator;
  • Apparatus for drying and packing.

This is the minimum set of equipment for dry cleaning. If you are cleaning leather items, you will need additional equipment (painting booth for leather clothes).

All this is not cheap. Of course, you can save money and buy used equipment, but it is best to purchase new and modern equipment if possible.

The cost of equipment from 50 thousand dollars.

Staff

It is very important to select a qualified staff. The profit from the business and the reputation of the dry cleaning salon will depend on this. Therefore, take this nuance very responsibly.

A minimum of five people is required to service a small dry cleaner.

  • Technology specialists - 2 people;
  • An employee in charge of ironing and packing clothes;
  • Administrator. Its functions include communication with customers, receiving and issuing clothes;
  • Cleaning woman.

At the initial stage, you can perform some functions yourself, thus reducing the cost of staff salaries.

How to attract clients?

The main way to attract customers is advertising. You should inform people about the opening of a new dry cleaners. To do this, you can place ads in the media or on the Internet, on forums, in social networks. You can also create your own website, where all the information will be: contact numbers, address, as well as a price list with prices for services.

In addition, it is advisable to distribute leaflets in crowded places. They should be colorful and attract people's attention.

At the initial stage, cost a little lower prices, organize promotions. All this will attract attention, and you will have the first visitors who can later become your regular customers.

Business payback periods

Naturally, everything will depend on the clientele, the cost of services and other important factors. But the average payback of dry cleaning is from 2 years.

I hope you find this article helpful if you are considering starting a dry cleaning or laundry business.


Exchange rates